• Take care of good brand’s image and message consistency across all platforms
• Ensure ‘always-on’ SC Asset top of mind brand’s presence
• Keep up with new ways of communications all the time
• Very good knowledge of IMC’s
หน้าที่ที่รับผิดชอบ
• Develop strategies for public relations, manage advertising campaigns and content management,improve bra nd awareness, and ensure consistent corporate messaging across all platforms based on organization’s goals.
• Representing the team to deliver an insight-based strategic viewpoint, providing strategic thinking about corporate interests, and developing communication campaigns to engage target audiences.
• Establishing metrics and measurement plans to monitor the effectiveness of corporate
communications, leverage data and market research to predict budget needs, and provide
proactive and reactive advice.
• Finding new ways to tell a company's story and new digital media with which to communicate to audiences.
• Collaborating and knowing how to “collaborate" across departments while tapping into the skills from others to solve more complicated brand challenges
• Lead crisis communication when something goes wrong, ghostwriting speeches for senior
management to ensure good brand image.
คุณสมบัติพื้นฐาน
• 7-10 years’ experience in Corporate and/or Marketing Communications, Public Relations,
Advertising, Brand Marketing or related fields.
• Possess the vision, insight and confidence necessary to manage a team.
• Solution-oriented and strong analytical skills.
• Able to lead and execute research-driven communications programs to advance the business goals and brands.
• Can-do attitude, creative and optimistic.
• Keep up with trends all the time
• Comprehensive communication skills, presentation skills, public speaking skills, good
interpersonal skills in both Thai and English